How DANAOS tackles the challenge of encouraging Users into utilizing the new ERP System
November 24, 2023
Our Background
With more than 600 Clients worldwide and almost 4 decades of experience, DANAOS is the leader in enterprise-grade Vertical Software specializing in Maritime and Construction.
As Specialists in a World of Technology Generalists, we believe that successful digital transformation is all about turning around Organizational Culture.
This can only happen when you provide: in-depth industry knowledge and the right technology –as one-, gaining the respect, the recognition and the trust of the Users and encouraging Management to pivot successfully.
The Challenges
Generally speaking, most corporate users are reluctant into using a new system. Eventually, the system becomes obsolete and the investment of the new ERP implementation goes down the drain!
More specifically:
- Users subconsciously believe that even proper utilization of the ERP system may enhance the overall business competitiveness on one side, it might alleviate the reliance and appreciation on their role and eventually lead to firing, on the other.
- An ERP implementation adds up to Users’ daily work as an extra overload and a new burden, usually augmented along with the “irrelevance” of generic ERP implementations, eventually discouraging users (mostly key users) to launch and operate the ERP System.
- ERP systems require many months, if not years of implementation. During this time there is a fatigue of customizations, training, and support. Both Vendor’s Consultants and the Customer’s Users lose vision and abolish the overall project, leading to unfinished projects where users are trying to persuade Management to change Vendor and/or Consultant … and start again.
- An ERP system does everything! That is a false statement. A centralized, enterprise-grade system (aka ERP — Enterprise Resource Planning) does a lot of things but not all. It is usually complemented by other systems, extensive customization, and integrations. In most cases, Management gives users a wrong perspective and expectations, leading to misconceptions and discouraging users to embrace the implemented ERP features and functionalities, considering them lesser than anticipated.
- Nobody Ever Got Fired for Buying IBM! This famous ad motto indicates that in most cases IT (influenced by marketing) patronizes Corporate Management to select a mainstream — “well-known” — ERP Vendor and Platform, ignoring the technology domain specifics (eg. ConTec, MarTec) and the key business operations. Generic ERP consultants replicate and digitize (in most cases unsuccessfully) existing business processes with the aforementioned results and cost-savvy implementations.
What do we do differently and How do we tackle the Challenges?
1. Advisory/Consulting and Managed Services
We employ engineers, scientists and professionals that bring deep, functional expertise and have a multiplier effect in providing consulting and advisory services along with the utilization of our software. As experts in action, we follow a process-based approach enabling the entire business to understand how inputs are converted to deliverables.
Our stalwart consultants will help you transform your operations and embrace innovation, holistically, connecting:
Our Software Features to Your Activities, Your Activities to Strategy, and Strategy to Best Practices, creating the greatest value.
2. Customizations — Adaptation Services
An ERP system is the digital foundation for any company. It’s a mission-critical system that should encompass both knowledge of your business specifics as well as localization to the market and geographies that it operates.
We lead by example and we become better and better every day, adding value to our system by performing challenging customizations based on user change requests, turning Our Software into Your Solution.
3. Product Training — Certifications
We provide the required hands-on training and knowledge transfer, alleviating the burden from users’ daily workload while encouraging the utilization of our software.
We create the necessary trust to operate efficiently using our software.
We assure a fault-tolerant environment that keeps your software functioning at any given time according to the attached training plans and continuous training programs.
4. Support — Customer Success
Customer Support is what really differentiates us!
Ensuring customer satisfaction and utilizing internationally recognized best practices and methodologies, our Client Support team builds and maintains strong, long-term relationships with Customer Lifetime Value (LTV), abiding and embracing corporate accountability towards the vision of delivering unparalleled Quality of Service.
Performance-as-a-Service
We do what a Client wants us to do!
We overdeliver, customizing our feature-rich, Modifiable of-the-Shelf Software and we bundle it with the best-of-breed of our Services so that Our Software can become Your Solution
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